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Social Media for Architects and Design-Industry Professionals: Level Up Your Content Creation
June 12, 2024 @ 6:00 pm – 8:00 pm
AIA LBSB Members, Allieds & Sponsors – use your ID# to receive your discount. Must be current with membership dues.

2.0 AIA LU
In-person at P2S Inc., 5000 E Spring St, 7th flr, Long Beach, CA 90815
Program Description:
Hands-on social media training for AEC industry professionals! Get ready to level up your content creation game as we guide you through how to create posts for Instagram, Facebook, and LinkedIn using videos, static posts, and interactive carousels.
Come with your ideas ready and images/videos before arriving. By the end of this in-person session, you’ll walk away with a week’s worth of content and the skills to shine on social media!
App downloads required:
CapCut – Download: Apple or Android
Canva – Download: Apple or Android
Learning Objectives:
- Attendees will learn strategies for Instagram, Facebook, and LinkedIn, including post formats like videos, static images, and interactive carousels, to optimize engagement and reach on each platform.
- Participants will acquire proficiency in using CapCut and Canva for editing videos and creating graphics, ensuring their content stands out with professional-quality visuals.
- Through practical guidance, attendees will learn about the implementation of content calendars.
- By the end of the session, attendees will create a week’s worth of content, applying the techniques learned to produce compelling posts that resonate with their target audience, setting them up for success on social media.
Please come with a couple photos of on-site projects, and a couple of people in your office so that you can create two types of posts.
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